RIHLAH METHOD AS A MUHAMMADIYAH DA’WAH MOVEMENT FOR GEN Z CHARACTER EDUCATION
Keywords:
Muhammadiyah Preaching Movement, Rihlah method, Gen Z Character EducationAbstract
The aim of the research is to describe the pattern of character education for Generation Z through da'wah, to find out how da'wah exists in the current millennial era from Muhammadiyah's perspective, and what challenges are faced, to get an idea of the planning, implementation and evaluation carried out by Muhammadiyah in developing this generation. young people through character education. This research is descriptive library research. The research results reveal that conveying da'wah to change and shape the character of Gen Z can be done with simple activities that attract the sympathy of young people by holding various kinds of activities that are much popular such as events, celebrations, games, watching together, and general studies as the main material. to shape the character of Gen Z which is packaged with a different preaching method, namely Rihlah.
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