Analysis of the Indonesian People Digital Philanthropic Behavior During the Pandemic Based on Income Levels

Authors

  • Aris Puji Purwatiningsih Universitas Dian Nuswantoro, Semarang

Abstract

Philanthropy is a phenomenal and interesting issue to be researched in many countries today. Online donation raising during the Covid-19 Pandemic experienced a significant increase. This study aims to analyze the effect of income levels on Indonesian people's online donation intentions during the Covid-19 pandemic. The research method used is descriptive quantitative using a questionnaire that is distributed randomly via email, Whatsapp, and Facebook to 336 Indonesian respondents. Based on the data analysis, it was found that the highest frequency of donations was the smallest number of donations. While the lowest frequency of donations is the highest number of donations.

Downloads

Published

2022-04-15