Creative Economy Development in Industrial Areas in Batang, Central Java

Abstrak

The creative economy as an evolution in the new economic era of the digital millennial society, which intensifies information and resource creativity. Creative ideas that arise from human thinking as the main factor that gives birth to a work of unique, creative creations and innovations that arise from human idividu thinking. The creative economy sector is a new sector in the structure of the Indonesian economy. According to the Presidential Instruction (Inpres) of the Republic of Indonesia Number 6 of 2009 concerning the Development of the Creative Economy, that the government has supported creative economy policies through the development of the creative industry. The development of the creative industry is one of the government's efforts in advancing the economy, especially the economy in Indonesia. This is realized because the creative industry comes from the creativity and wealth of human resources owned by Indonesia. The creative economy is currently a sector that is quite helpful to the country's economy. This study used data sources obtained from interviews with several industrial area communities in Batang. The results of observations in the field show that there is no support and a minimal level of knowledge from relevant agencies regarding the creative industry. This is because there has not been a division of existing creative industry sectors based on 17 fields of creative economy.