“THE INFLUENCE OF ONLINE CUSTOMER REVIEWS ON THE PURCHASE DECISION OF ELLA SKINCARE PRODUCTS IN SEMARANG CITY”. International Conference on Islamic Economics (ICIE) 1, no. 1 (Oktober 16, 2024): 121–129. Diakses September 15, 2026. https://proceeding.uingusdur.ac.id/index.php/icie/article/view/2541.